Harvard Business School
I led the design and development of a new design system for Harvard Business School, creating a unified foundation for their digital presence. I started by analyzing the existing site, user needs, analytics, and client goals, then explored different design directions through sketches, prototyping, and use cases. From there, I developed a clear vision and built the system using Storybook. Now implemented on the HBS website, the design system is being adopted by other HBS entities, like Baker Library, expanding its impact across the institution.
Role
- Lead designer
- Lead front-end developer
What I did
- Design system & build
- Brand strategy & design
- Art direction
Tools
- Figma
- Next.js
- TypeScript
- Storybook
